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CRM Marketing using Flock of “Angry Birds”!!


Quite a fashionable Marketing Video for advertising and showcasing the CRM capabilities that are provided by Pega compared to other market leaders like Oracle Siebel and Salesforce.com.

It highlights the intent driven approach that is followed by Pega for breaking the individual silos in the organization and bringing together all the individuals of the institution on the same platform.

The fascinating thing about the video is that, they have used the very popular “Angry Birds“, Game concept to showcase the best features of the Product in providing quality customer experience to the Customers.

http://www.pega.com/resources/traditional-crm-the-flock-of-angry-birds

Happy Learning!! 🙂

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